I am Shirley_
A CRAFTER OF EXPERIENCES
and I aspire to become a catalyst in the field of experiential design_
>> my story <<
At age 13 I discovered the world of dolls. I wasn’t a fan of playing with them as much as creating their environments.
At age 16 I decided Interior Design seemed the right choice for a career. I loved every minute of it in college.
At age 21 I discovered real-world Interior Design was more functional and less creative. I soon started missing the challenges of concepting and creating unique experiences.
At age 23 I discovered the world of Experiential Design. The art and science of shaping moments. Making people feel a certain way about something. Creating stories.
It all became perfect.
For me, great design is a mixture of memorable visuals, emotional connections, and functionality. I believe that by creating lasting impressions and experiences we can create a better world to play, live, work, and heal in.
"Her mind is a perfect blend of methodical strategic thinking alongside a world-class creative imagination. She'll surprise you with her quiet and observative thinking, but rest assured, when she's ready to share, you'll get nothing less than a creative solution that embodies her intellect and mastery of creating experiences that tap into human emotions."
WILL DIAZ
Creative Chairman & CEO
“If Shirley were an animal, she'd be a wise owl. Because she's smart. Has the knowledge, but she's quiet, and only shares her opinion when she has something important and brilliant to say. Her work and attitude is impressive.”
FRANK GARCIA
Vice-president CD Golin
“The process she follows to form emotional connections between brands and their audiences proves that she understands the essence of experiential marketing. Her great sketching and illustration skills help her bring ideas across and leads to great executions.”
AMAYA DE VLEESCHAWER
Director of Experiences
me: Shirls!! Do you know how to create "cinemagraphs"?
s: I've never done one, but I can figure it out.
“Shirley surprised us positively with her 'can do' attitude. Write copy for social? Sure! Comps and mockups for a pitch? Claro! Research for films? Of course. New ideas? Si. Si. Si. She can do all. And always with a big smile and positive vibe that energizes our team.”
RODRIGO LINHARES
Global Senior CD Media.Monks AMS
“She's basically like a dolphin - a hard-working dolphin that will craft some of the best work we've ever seen and bounce up the stage at the Palais to receive her 12th gold Lion of the night as she splashes the haters on the front rows with a spray of awesome exuberance and squeaks and trills at the audience.”
IVAN AZEVEDO
Creative Forsman & Bodenfors
"Her mind is a perfect blend of methodical strategic thinking alongside a world-class creative imagination. She'll surprise you with her quiet and observative thinking, but rest assured, when she's ready to share, you'll get nothing less than a creative solution that embodies her intellect and mastery of creating experiences that tap into human emotions."
WILL DIAZ
Creative Chairman & CEO
“If Shirley were an animal, she'd be a wise owl. Because she's smart. Has the knowledge, but she's quiet, and only shares her opinion when she has something important and brilliant to say. Her work and attitude is impressive.”
FRANK GARCIA
Vice-president CD Golin
“The process she follows to form emotional connections between brands and their audiences proves that she understands the essence of experiential marketing. Her great sketching and illustration skills help her bring ideas across and leads to great executions.”
AMAYA DE VLEESCHAWER
Director of Experiences
me: Shirls!! Do you know how to create "cinemagraphs"?
s: I've never done one, but I can figure it out.
“Shirley surprised us positively with her 'can do' attitude. Write copy for social? Sure! Comps and mockups for a pitch? Claro! Research for films? Of course. New ideas? Si. Si. Si. She can do all. And always with a big smile and positive vibe that energizes our team.”
RODRIGO LINHARES
Global Senior CD Media.Monks AMS
“She's basically like a dolphin - a hard-working dolphin that will craft some of the best work we've ever seen and bounce up the stage at the Palais to receive her 12th gold Lion of the night as she splashes the haters on the front rows with a spray of awesome exuberance and squeaks and trills at the audience.”
IVAN AZEVEDO
Creative Forsman & Bodenfors
"Her mind is a perfect blend of methodical strategic thinking alongside a world-class creative imagination. She'll surprise you with her quiet and observative thinking, but rest assured, when she's ready to share, you'll get nothing less than a creative solution that embodies her intellect and mastery of creating experiences that tap into human emotions."
WILL DIAZ
Creative Chairman & CEO
“If Shirley were an animal, she'd be a wise owl. Because she's smart. Has the knowledge, but she's quiet, and only shares her opinion when she has something important and brilliant to say. Her work and attitude is impressive.”
FRANK GARCIA
Vice-president CD Golin
“The process she follows to form emotional connections between brands and their audiences proves that she understands the essence of experiential marketing. Her great sketching and illustration skills help her bring ideas across and leads to great executions.”
AMAYA DE VLEESCHAWER
Director of Experiences
me: Shirls!! Do you know how to create "cinemagraphs"?
s: I've never done one, but I can figure it out.
“Shirley surprised us positively with her 'can do' attitude. Write copy for social? Sure! Comps and mockups for a pitch? Claro! Research for films? Of course. New ideas? Si. Si. Si. She can do all. And always with a big smile and positive vibe that energizes our team.”
RODRIGO LINHARES
Global Senior CD Media.Monks AMS
“She's basically like a dolphin - a hard-working dolphin that will craft some of the best work we've ever seen and bounce up the stage at the Palais to receive her 12th gold Lion of the night as she splashes the haters on the front rows with a spray of awesome exuberance and squeaks and trills at the audience.”
IVAN AZEVEDO
Creative Forsman & Bodenfors
"Her mind is a perfect blend of methodical strategic thinking alongside a world-class creative imagination. She'll surprise you with her quiet and observative thinking, but rest assured, when she's ready to share, you'll get nothing less than a creative solution that embodies her intellect and mastery of creating experiences that tap into human emotions."
WILL DIAZ
Creative Chairman & CEO
“If Shirley were an animal, she'd be a wise owl. Because she's smart. Has the knowledge, but she's quiet, and only shares her opinion when she has something important and brilliant to say. Her work and attitude is impressive.”
FRANK GARCIA
Vice-president CD Golin
“The process she follows to form emotional connections between brands and their audiences proves that she understands the essence of experiential marketing. Her great sketching and illustration skills help her bring ideas across and leads to great executions.”
AMAYA DE VLEESCHAWER
Director of Experiences
me: Shirls!! Do you know how to create "cinemagraphs"?
s: I've never done one, but I can figure it out.
“Shirley surprised us positively with her 'can do' attitude. Write copy for social? Sure! Comps and mockups for a pitch? Claro! Research for films? Of course. New ideas? Si. Si. Si. She can do all. And always with a big smile and positive vibe that energizes our team.”
RODRIGO LINHARES
Global Senior CD Media.Monks AMS
“She's basically like a dolphin - a hard-working dolphin that will craft some of the best work we've ever seen and bounce up the stage at the Palais to receive her 12th gold Lion of the night as she splashes the haters on the front rows with a spray of awesome exuberance and squeaks and trills at the audience.”
IVAN AZEVEDO
Creative Forsman & Bodenfors
"Her mind is a perfect blend of methodical strategic thinking alongside a world-class creative imagination. She'll surprise you with her quiet and observative thinking, but rest assured, when she's ready to share, you'll get nothing less than a creative solution that embodies her intellect and mastery of creating experiences that tap into human emotions."
WILL DIAZ
Creative Chairman & CEO
“If Shirley were an animal, she'd be a wise owl. Because she's smart. Has the knowledge, but she's quiet, and only shares her opinion when she has something important and brilliant to say. Her work and attitude is impressive.”
FRANK GARCIA
Vice-president CD Golin
“The process she follows to form emotional connections between brands and their audiences proves that she understands the essence of experiential marketing. Her great sketching and illustration skills help her bring ideas across and leads to great executions.”
AMAYA DE VLEESCHAWER
Director of Experiences
me: Shirls!! Do you know how to create "cinemagraphs"?
s: I've never done one, but I can figure it out.
“Shirley surprised us positively with her 'can do' attitude. Write copy for social? Sure! Comps and mockups for a pitch? Claro! Research for films? Of course. New ideas? Si. Si. Si. She can do all. And always with a big smile and positive vibe that energizes our team.”
RODRIGO LINHARES
Global Senior CD Media.Monks AMS
“She's basically like a dolphin - a hard-working dolphin that will craft some of the best work we've ever seen and bounce up the stage at the Palais to receive her 12th gold Lion of the night as she splashes the haters on the front rows with a spray of awesome exuberance and squeaks and trills at the audience.”
IVAN AZEVEDO
Creative Forsman & Bodenfors
"Her mind is a perfect blend of methodical strategic thinking alongside a world-class creative imagination. She'll surprise you with her quiet and observative thinking, but rest assured, when she's ready to share, you'll get nothing less than a creative solution that embodies her intellect and mastery of creating experiences that tap into human emotions."
WILL DIAZ
Creative Chairman & CEO
“If Shirley were an animal, she'd be a wise owl. Because she's smart. Has the knowledge, but she's quiet, and only shares her opinion when she has something important and brilliant to say. Her work and attitude is impressive.”
FRANK GARCIA
Vice-president CD Golin
“The process she follows to form emotional connections between brands and their audiences proves that she understands the essence of experiential marketing. Her great sketching and illustration skills help her bring ideas across and leads to great executions.”
AMAYA DE VLEESCHAWER
Director of Experiences
me: Shirls!! Do you know how to create "cinemagraphs"?
s: I've never done one, but I can figure it out.
“Shirley surprised us positively with her 'can do' attitude. Write copy for social? Sure! Comps and mockups for a pitch? Claro! Research for films? Of course. New ideas? Si. Si. Si. She can do all. And always with a big smile and positive vibe that energizes our team.”
RODRIGO LINHARES
Global Senior CD Media.Monks AMS
“She's basically like a dolphin - a hard-working dolphin that will craft some of the best work we've ever seen and bounce up the stage at the Palais to receive her 12th gold Lion of the night as she splashes the haters on the front rows with a spray of awesome exuberance and squeaks and trills at the audience.”
IVAN AZEVEDO
Creative Forsman & Bodenfors